Recently, the General Administration of Quality Supervision, Inspection and Quarantine, the National Standardization Administration, and the Ministry of Industry and Information Technology approved the issuance of 20 national standards for the centralized management of the National Garment Standardization Technical Committee (TC219). As the leading brand in the domestic maternal and child industry, Bebear, its subsidiary Jinjiang Carnival Baby Products Co., Ltd. (referred to as "Carnival"), has become the "infant strap (bag)" and "infant toddler belt" National standard drafting unit.
Standards play an important role in regulating the quality level and guiding the development of technology in an industry and even the country. At this stage, the baby's straps are mixed, and there is no benchmark brand on the market. The carnival bears under the Carnival can become the drafting unit of the two national standards of "Infant's Strap (Bag)" and "Infant and Toddler Belt". Participating in the formulation of these two national standards is inseparable from the industry that has been cuddling for more than 20 years. .
In 2017, the company developed a waist stool with a patented "aviation aluminum" bench core structure, named "αX structure". From the traditional EPP1.0 era to the 4.0 era, the emergence of the αX foldable stool core is not only the innovation of the waist stool industry, but also leads the arrival of the full “core” era of the waist stool industry, precisely because of the persistence of the craft quality. The improvement of technical standards has enabled the technical standards to rise to “national standards” and play a positive role in the industry. Compared with the traditional bench core, the αX foldable stool core is not only convenient to carry and retract, but also can adjust the comfortable sitting feeling according to the size of the adult and the baby, and truly restore the sitting posture of the parents' natural care. It is not only product innovation, but also an upgraded evolution of consumption.
At present, there are more than 10,000 outlets in the country, and more than 100 dealerships, the products have been exported to 58 countries and regions around the world. The online sales channel hugs bears also won the favor of consumers. At the same time, the hug bear was also awarded the Golden Tree Award of the Year in the first maternal and child community, “The Most Potential Brand of the Year”, and the China Pregnancy and Baby Industry Selected multiple industry honors such as the “Excellent Mother and Baby Brand” award. It has been a finalist in the "Brand Gallery" of the Hong Kong Baby Show for many years. In addition, the Hug Bear also has the first international level of baby carrier laboratory in China.